FISHING and OUTDOORS: Cover story: The Kai Ika Project

Anybody who loves to fish understands the importance of reeling them in responsibly, but are we doing enough off the water to make the most of every catch?

In addition to generating social, economic, and cultural benefits, The Kai Ika Project has four main goals: to minimise people’s harmful impact on the marine environment, divert unnecessary waste away from landfill, create meaningful employment, and educate others on the importance of respecting every fish they collect.

Cover story: The Kai Ika Project | Fishing and Outdoors (fishingoutdoors.co.nz)